eShop USA > Books > Co-Opetition : A Revolution Mindset That Combines Competition and Cooperation : The Game Theory Strategy That's Changing the Game of Business
Co-Opetition : A Revolution Mindset That Combines Competition and Cooperation : The Game Theory Strategy That's Changing the Game of Business
List Price: $18.95Our Price: $12.89 You Save: $6.06 (32%)Prices subject to change.
Availability: Usually ships in 24 hours
Save $5.00 when you spend $25.00 or more on Qualifying Items offered by Amazon.com. Enter code BMLSAVES at checkout.
Binding: Paperback
Dewey Decimal Number: 658.4
EAN: 9780385479509
Edition: 1
ISBN: 0385479506
Label: Doubleday Business
Manufacturer: Doubleday Business
Number Of Items: 1
Number Of Pages: 304
Publication Date: December 01, 1997
Publisher: Doubleday Business
Release Date: December 29, 1997
Studio: Doubleday Business
Related Items: Featured Listmania!
Editorial Review:
Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. With over 40,000 copies sold and now in its 9th printing, Co-opetition is a business strategy that goes beyond the old rules of competition and cooperation to combine the advantages of both. Co-opetition is a pioneering, high profit means of leveraging business relationships.Intel, Nintendo, American Express, NutraSweet, American Airlines, and dozens of other companies have been using the strategies of co-opetition to change the game of business to their benefit. Formulating strategies based on game theory, authors Brandenburger and Nalebuff created a book that's insightful and instructive for managers eager to move their companies into a new mind set.
Customer Reviews
Average Rating: 
Rating:  - Eye opening...
Co-opetition is well written, and very eye opening. A good book to have on the shelf to flick through once a year, or whenever strategic decisions are being made.
I have no doubt that this will book will serve me well in years to come.
Rating:  - Very interesting
Nutshell review - This is a very interesting book about how players/companies can be both competitors and cooperative at the same time depending on the project or market. A clever insight and worth reading.
Rating:  - Business Strategy: The Art of War for the 21st Century
This book could've been easily titled as "Business Strategy: The Art of War for the 21st Century". It is an excellent book for gaining a better understanding of today's complex business landscape where the traditional rules of Business success do not apply. The game and the battlefield have both, changed. As a player of this new game, we must also adapt & learn new rules for strategic planning & success.
The book highlights the differences between the traditional game and ... Read More
Rating: - A Watered-Down Version of Playing Win-Win
For a book that is promoted as THE business book based on game theory, there is surprisingly very little about game theory, or about games at all.
A lot of its premise have been on how you can add value, even to your competitors, so that you increase the pie, and thus play win-win. Unfortunately, this isn't the case for all kinds of competitive business situations.
Nalebuff's previous book, Thinking Strategically: The Competitive Edge in Business, Politics, and Everyday ... Read More
Rating: - The framework makes sense
This book put those business games into a nice framework, it is probably the best one after "Thinking Strategically".
Related Categories:
| |
 |
