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How to Survive and Prosper as an Artist, 5th ed.: Selling Yourself Without Selling Your Soul
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Binding: Paperback
Dewey Decimal Number: 706.88
EAN: 9780805068009
Edition: 5th
ISBN: 0805068007
Label: Holt Paperbacks
Manufacturer: Holt Paperbacks
Number Of Items: 1
Number Of Pages: 369
Publication Date: 2001-12
Publisher: Holt Paperbacks
Studio: Holt Paperbacks
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Editorial Review:
The classic handbook for launching and sustaining a career that "explodes the romantic notion of the starving artist", with new and expanded resources for succeeding in the burgeoning Internet art market (The New York Times)Now in its fifth edition, with over 85,000 copies of previous editions sold, How to Survive and Prosper as an Artist is the preeminent guide to taking control of your career and making a good living in the art world. Drawing on over two decades of experience, Caroll Michels walks artists through the complicated process of balancing grants, gallery representation, private dealer sales, and a personal studio to ensure a public profile and a steady income. Included is a wealth of insider's information on getting into a gallery, being your own PR agent, and negotiating prices, as well as innovative marketing, exhibition, and sales opportunities for various art disciplines. The new edition is fully updated with strategies for using the Web—everything from generating income through freelance work, to creating an entrepreneurial web site for promoting work to agents and clients, to assessing online galleries. An expanded and updated appendix adds more than 200 new resources such as Web designers, insurance and legal services for artists, internships, art colonies, and corporate and public art programs.
Customer Reviews
Average Rating: 
Rating:  - Only if you live in US
Not quite what I expected. Third of the book is lists of resources. Really only useful if you live in the US. Some interesting points about the relationship between art galleries and artists and a fair attempt at empowering artists. Still, not the book for me.
Rating:  - Good for a NEWBIE
Since retirement, I have been exploring the arts as a business opportunity. This book is a real eye opener about what questions to ask and where to look for assistance. It appears that artists are the talent and others may just be users of the talent without respect for the talent. Newbies should learn what to expect and safeguard their interest as they develop a business. Business is not emotional and artists are usually emotional about their works and talents. Developing business skills is critical ... Read More
Rating:  - fair
Book is good for painters who want to deal mostly through galleries. Not good for other artists or photographers and not good for artists who want to avoid the gallery manipulations.
Rating:  - Totally Worth It!!!!!!!!!!!!!!!!!!!!
I purchased this book about five years ago while just getting out of undergraduate school. The practical tips and ideas about developing work helped out immensely. The writing is pratical advice which helps anyone who is starting out, to cut out at least six months to a year of bumbling mistakes one would normally make when approaching the beginnings of an art career. Along with all the good advice, the lists of institutional information in the back of the book is worth the price of the book itself. ... Read More
Rating: - GOOD INFORMATION
Lots of great, helpful information. A reference book for anyone becoming an artist. One tip in the book is worth the price. Don't think twice about getting this good resource.
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