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Soft Sell, 4E (Soft Sell: Use the New Art of Selling to Create Opportunities & Close More Sales)
List Price: $16.95Our Price: $12.71 You Save: $4.24 (25%)Prices subject to change.
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Binding: Paperback
Dewey Decimal Number: 658.85
EAN: 9781402201127
Edition: 4
ISBN: 1402201125
Label: Sourcebooks, Inc.
Manufacturer: Sourcebooks, Inc.
Number Of Items: 1
Number Of Pages: 256
Publication Date: April 01, 2003
Publisher: Sourcebooks, Inc.
Studio: Sourcebooks, Inc.
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Editorial Review:
Everyone sells every day--themselves, their ideas, their products or services. Soft Sell provides a new approach to selling...one that stresses motivation, communication, relationship-building and self-image psychology to power-boost you to personal sales success!Soft Sell gives you:
--An in-depth, self-analysis questionnaire to get you started
--Exercises to expand your possibilities and help rid yourself of imaginary ceilings and self-imposed limitations
--The 20 qualities found in the most successful salespeople--with a scale for you to evaluate and grade yourself
--Simple ways to get out of a sales slump
--17 principles for personal achievementAnd Soft Sell explains:
--Sales objections--what they actually mean and how to overcome them
--Attitude--how to really increase your success
--Prospecting--how to discover the prospect's dominant buying motive
--The sales interview--get your prospect to tell you how to sell to him or her
--Service--building customer support and loyalty to increase repeat business
Customer Reviews
Average Rating: 
Rating:  - Weak Sell
What a waste of time. I usually find at least one "nugget" of useful information in even a bad or formulaic book but this book is poorly written, unorganized, and is either outdated in it's ideas or just flat out wrong.
Do yourself a favor and skip this.
Rating: - Skip It
This is a book full of contradictions. The few gems inside are hardly worth the price. Just to give a few-- on one hand he says spend most of your time with your bigger clients. Then talks about how great service he gives "all" his clients. Then says, some large clients don't want a lot of your time. I have been in sales all my life, moving into training and coaching. I never had a B client develop into an A, without time and effort. He goes on about being a "professional visitor", if you ... Read More
Rating:  - Wow!!! Awesome help for anyone trying to increase their sales power.
Straight forward advise. No gimmicks. Just very sound how to information on how the sales process works, and how to navigate within it. Very useful for all sales positions. Whether it be telemarketing or corporate sales or network marketing, this book will increase your ease of selling through mastery of the sales process.
Also, very interesting take on buying motives. The author is an advocate of the "we buy from want not need" consumer mindset. This of course flies in the face ... Read More
Rating: - Far and away the best sales book I've ever bought
In his opening paragraphs Tim says that only 5 percent of his readers will attempt do anything permanent with the material covered, and that these 5 percent already know who they are. He goes on that the book is written for the other 95%, and that his goal is to get under my skin, be a thorn in my side, and make me uncomfortable with myself and my progress. If change is to take place it must come from within me, not from books, family, my work environment or some other outside force.
And ... Read More
Rating: - Best Resource On Sales
This is the best resource book on sales I have ever come across. When I started sales, I knew absolutely nothing... and I struggled for years.
I read other sales books, but I never quite got it.
Until I read this book. This book gives you the psychology, the tactics -- and what works now.
You won't find cliched 70's style sales techniques. And you won't find hard-sell techniques. In my market, which is home businesses and Network Marketing, specifically Emerald ... Read More
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